Ok, so there’s this ‘showbiz’ show on the talking station LBC in London, presented by ‘Cristo’ in the weekend early evenings. Despite his constant menuing and barkering, nobody calls in.
Now then. The mainstay feature of the programme is that he and his guests actually watch whatever current Simon Cowell-esque talent show (you know the one: the judges comment, the public votes, one ‘act’ goes each week) that’s live on TV right at that moment and they talk about it as its broadcast and debate it. They even play just captured short clips from it.
WTF?
Hello? Mr LBC Programme Controller? Surely, anybody remotely interested in who’s going to be in Oliver, skate well, ballroom dance well, or has got laugh out loud fun fun fun talent, is going to be, erm, watching it on TV! Those that are not watching it, but have turned to the radio for entertainment are not watching it for a reason. They hate it. They want something else.
I mean, who in their right mind says to themselves, “Ooh I mustn’t miss lovely Ant and Dec talking to fun fun fun people who can whistle using their armpit. I know what I’ll do I’ll turn my telly off and listen to the radio for some people jibber-jabbering away like old people in an old people’s home about the show I’ve just deliberately switched off.”
No, it just doesn’t happen. The reason you’re getting no calls Mr Cristo is because the people who are likely to be listening are not likely to be watching or slightly interested in your commentary about a live TV show. Those that might be interested are busy watching it, ffs!
And another thing. If you’re listening to the radio and the presenter and guests are ‘talking up’ a programme that’s on TV right now, making it sound exciting and interesting, what are you going to do? That’s right, switch the radio off and go and watch the TV! Even more reasons why nobody’s calling in. Pathetic.
Somebody sack the producer and put something sensible on instead. Stuff aimed at people who have chosen not to watch the current TV ‘talent’ finding programme!
England's England 