Is it me or is the all new Absolute Radio (“used to be known as Virgin Radio”) going the way of Jack FM?
Jack FM in Oxford (owned by Absolute) boringly has no presenters except on the breakfast show or when they halt the music and do their sports commentary. Instead it has pre-recorded automated drops that are side-spittingly funny, not, and recorded in their mass by voice artist Paul Darrow (who used to be in Blake’s Seven on the telly). The only difference between Jack FM and an iPod (or preferably one of the better and cheaper generic mp3 players) is that when something comes on that you don’t want to hear, you can’t step on to the next allegedly random track.
Anyway, for Absolute Radio the Absolute people have come up with an absolutely side-splittingly funny idea. They have little voice drops inbetween the songs – in fact, the DJs are not being allowed to say much apart from speaking just before a whole bunch of commercials, in order that the hilarious voice drops are given maximum exposure. The voice drops are not quite recorded by Paul Darrow but David Meyer, although they might as well have been Mr Darrow. They sound the same, or maybe it’s the same scripts. Sigh. Whatever happened to the idea of allowing the DJs and normal presenters develop themselves? Obviously not!
